The Pier Mall is a new shopping destination located in the heart of the New Administrative Capital of Egypt. The mall is a part of the larger Pier 88 project, which includes a residential complex, a hotel, and a commercial area. The mall is designed to cater to the needs of the residents of the New Capital and the surrounding areas, providing them with a modern and convenient shopping experience.

The Pier Mall covers an area of 25,000 square meters and features three floors of retail space. The mall is home to over 100 stores, including international and local brands, as well as a variety of restaurants and cafes. The mall also features a hypermarket, a cinema complex, and a children's play area.

One of the unique features of The Pier Mall is its design. The mall is inspired by the sea and features a nautical theme throughout. The mall's interior is designed to resemble a ship, with curved walls and ceilings, and a color scheme that evokes the ocean. The mall's central atrium is designed to resemble the deck of a ship, complete with a large skylight that lets in natural light.

The Pier Mall also features a range of amenities designed to enhance the shopping experience. The mall has ample parking space, with over 1,000 parking spots available for shoppers. The mall also has free Wi-Fi, a prayer room, and a VIP lounge for customers who want to relax and take a break from shopping.

The Pier Mall is located in the New Administrative Capital, which is a new city being built to serve as the administrative and financial hub of Egypt. The city is being developed to alleviate the congestion and overcrowding in Cairo and to provide a modern and sustainable living environment for its residents. The Pier Mall is one of the many new developments in the city, which is expected to attract millions of residents and visitors in the coming years.

In conclusion, The Pier Mall is a modern and stylish shopping destination that offers a unique and enjoyable shopping experience. With its nautical theme, range of stores and amenities, and convenient location in the New Administrative Capital, the mall is sure to become a popular destination for shoppers in Egypt and beyond.