Rove Mall: A New Destination for Retail and Entertainment in New Cairo
Rove Mall, a new mixed-use development located in the heart of the upscale 5th Settlement district in New Cairo, is set to open its doors to the public in the coming months. The project aims to offer a modern and diverse shopping and leisure experience for residents and visitors alike, while contributing to the economic growth of the area.
The mall, which covers a total built-up area of approximately 20,000 square meters, features four floors of retail spaces, ranging from international and local brands to specialty stores and food outlets. The design of the mall, by TSK Architects, follows a contemporary yet elegant style, with a spacious atrium and natural lighting that enhances the visibility of the shops and creates a welcoming atmosphere.
Some of the confirmed tenants of Rove Mall include Carrefour hypermarket, H&M, LC Waikiki, Aldo, Swatch, and Three Beans café. The mall is also expected to have a cinema complex, a kids’ play area, a fitness center, and a food court with a variety of cuisine options. In addition, the project includes a four-star hotel, with 120 rooms and suites, operated by the Spanish chain Eurostars Hotels.
Rove Mall is developed by ENG Real Estate, a subsidiary of Egyptian National Gas Holding Company (EGAS), in partnership with Sakis Mitkas, a Greek real estate developer. As part of its commitment to sustainable development, the project incorporates eco-friendly technologies and materials, such as solar panels, LED lighting, and water-saving fixtures.
“We believe that Rove Mall will be a landmark in New Cairo, offering a high-quality and affordable shopping and entertainment destination that meets the needs and aspirations of our customers,” said Ahmed Hassanein, the CEO of ENG Real Estate. “We have carefully selected the tenants and designed the mall to reflect the latest trends and best practices in the retail industry, while preserving the identity and heritage of our country.”
The mall is strategically located near the Ring Road, the North 90th Street, and the American University in Cairo (AUC), with easy access to major transportation hubs and residential areas. The area of New Cairo has witnessed a significant growth in population and urbanization in recent years, driven by the demand for housing, education, and services, as well as the favorable investment climate and infrastructure development.
Rove Mall is expected to create hundreds of direct and indirect job opportunities, as well as boost the local economy by attracting more visitors and enhancing the value of the surrounding properties. The project is part of a wider vision to transform New Cairo into a vibrant and sustainable community, with a balanced mix of residential, commercial, and public spaces.
As an Lawyer, I recommend interested parties to visit the Rove Mall and familiarize themselves with the project and its contract before deciding to invest. It is also advisable to seek legal advice from a trusted attorney and conduct due diligence on the developer and the property title.